On December 17,
Titled Into the Metaverse, the endeavor was created with Bored Ape Yacht Club, gmoney and PUNKS comic. Featuring 30,000 NFTs priced at 0.2 ETH each (about $800 USD), the sale generated over $23 million USD (6,000 ETH) in revenue, according to Cryptobriefing. Each NFT purchase guaranteed access to physical merchandise including a hoodie, tracksuit and more, virtual wearables and virtual event access in the Metaverse.
Although the NFT collection was a success, it was not without technical difficulty. NFT minting for early access holders was haulted for about two hours due to transactional failures. However, adidas assured that parties who lost ETH due to the difficulties will be reimbursed.
In related news, Micah Johnson is opening up a world of possibility with his NFTs.
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Including an NFT collection that features exclusive streetwear drops and access.
Proving that the hockey legend still makes waves both on and off the rink.
Titled ‘WAGMI’ — a crypto term short for “We’re All Gonna Make It.”
One of the 8,888 Reactor Motors NFT owners will be selected to win the car.
Made from 31,700 LEGO bricks.
Hinting at some new elements of the story.
Marking the Brooklyn rapper’s fourth single this year.
How humble beginnings birthed a designer and sneakerhead that puts messaging and equality before hype.
Becoming the face of Kim Jones’ men’s collections and Sauvage perfume.
Sporting a mystic-inspired watchband.
Everything from equipment bags to OVO-branded helmets.
Including a new take on the Nizza.
Featuring hand-engraved gold and silver pieces.
Leading the label into its 20th anniversary year.