Bengaluru: Karnataka Milk Federation (KMF) is adopting various kinds of technology to manage its delivery system and enhance confidence among consumers amid rackets of counterfeit Nandini products.
The move comes close on the heels of KMF officials in Mysuru busting a racket involving repacking of Nandini ghee manufactured by the federation. According to KMF officials, in a special raid by a team of experts, suspected adulterated ghee sold under the Nandini brand in shops and warehouses across Bengaluru was seized.
After officials found suspected fake ghee in retail stores in Jayanagar, Srinagar, and two warehouses in Hoskote and Maakali, it was revealed that most of the products had arrived from Mysuru.
Now, KMF plans to introduce QR codes or holograms on ghee packets/bottles to enable end-to-end product tracking. It will also track delivery vehicles and make its drivers responsible for handing over the products that leave its facilities. New packaging and design is also planned to protect consumers from counterfeit products.
FacebookTwitterLinkedinEMail
(This story has not been edited by timesofindia.com and is auto–generated from a syndicated feed we subscribe to.)